Bitly

API

URL Shortening & Link Management API

Overview

The Bitly API enables developers to integrate URL shortening, link tracking, and analytics into applications. Key endpoints include shortening URLs (POST /v4/shorten), retrieving click metrics (GET /v4/bitlinks/{bitlink}/clicks), customizing short links, and managing link groups. Responses are in JSON format. Use cases include automating short link creation for social media campaigns, tracking engagement data (clicks, geography) for marketing, and integrating link management into CMS platforms. It uses RESTful architecture and requires API key/OAuth authentication.

Example Integration (JavaScript)

script.js JS


fetch('http://dev.bitly.com/get_started.html')
  .then(res => res.json())
  .then(data => console.log(data))
  .catch(err => console.error(err));

Key Features

RESTful Architecture
JSON Response Format
URL Shortening
Link Analytics
Custom Short Links
Group Management

Frequently Asked Questions

? Is Bitly API free to use?

Yes, Bitly offers a free tier with limited requests and features. Paid plans unlock higher limits, advanced analytics, and custom domains.

? Does it require an API Key?

Yes, all Bitly API requests need authentication via an API key or OAuth token.

? What response format does Bitly API use?

The Bitly API returns all responses in JSON format for easy parsing and integration.

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Tool Info

Pricing Freemium

Category URL Shorteners

Platform Public API

Pros

⊕ Easy Integration
⊕ Comprehensive Metrics
⊕ Customizable Links
⊕ Scalable Plans

Cons

⊖ Free Tier Rate Limits
⊖ Advanced Features Paid
⊖ Requires Authentication