Umami

Self-Hosted

Open-source, privacy-focused alternative to Google Analytics

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Overview

Umami is a lightweight, privacy-first web analytics tool built to replace proprietary solutions like Google Analytics. It tracks core metrics (visitors, page views, traffic sources) without using cookies or collecting personal data, ensuring GDPR and CCPA compliance. Easy to self-host via Docker (with a simple docker-compose setup) or Node.js (using PostgreSQL/MySQL), it offers real-time stats, customizable dashboards, and multi-site support. With a clean, intuitive interface, Umami prioritizes speed and data ownership while providing actionable insights for website owners—no complex setup or third-party dependencies required.

Key Features

  • Privacy-first tracking (no cookies, GDPR/CCPA compliant)
  • Real-time analytics with customizable dashboards
  • Simple self-hosting via Docker or Node.js deployment

Frequently Asked Questions

? Is Umami hard to install?

Umami is straightforward to install—Docker is the easiest method (using a single docker-compose file) with pre-built images. For Node.js users, it requires setting up PostgreSQL/MySQL and following step-by-step docs. Even users with basic server skills can get it running quickly.

? Is Umami a good alternative to Google Analytics?

Yes, Umami is an excellent alternative for users prioritizing privacy. It provides core traffic metrics but lacks advanced features like audience segmentation or conversion funnels. It’s ideal for small to medium websites wanting simple, data-owned analytics without Google’s bloat.

? Is Umami completely free?

Umami is open-source (MIT license) and 100% free to self-host. A cloud-hosted version is available with paid tiers, but self-hosting on your own server costs nothing beyond your server’s maintenance fees.

Top Alternatives

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Tool Info

Pricing Free/Open Source
Category Analytics
Platform Self-Hosted

Pros

  • No user data collection (fully privacy-focused)
  • Lightweight and fast (minimal server resource usage)
  • Open-source with no subscription fees

Cons

  • Lacks advanced features like funnel analysis or A/B testing
  • Requires basic server knowledge for self-hosting
  • Limited third-party integration options compared to enterprise tools

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